Online Shopping Persuasive Essay

The Internet has revolutionized the way we do our shopping. The businessman regards the Internet as a modern effective tool for business transactions. Online shopping is the act of purchasing products or services over the Internet.

Let us compared online shopping to traditional or conventional shopping. Online shopping, particularly during a festive holiday season, alleviates the need to wait in long lines o search from store to store for a particular item. Conventional shopping in the brick and mortar building entails leaving the home to jostle with the traffic, crowds and long queues.

What are the advantages and benefits of online shopping over conventional shopping ?

First, there is the convenience of being able to shop 24 hours a day for any type of product imaginable. The ability to shop from home allows many people (the elderly, the disabled, young mothers) to still purchase the products and services they need. Then it is more comfortable, doing it in the comfort of your home, instead of running around in the store. Online shopping allows you a 24/7 shopping time. you can surf the Internet at any time of the day and buy your goods. You can find and buy products from all over the world.

Second is that goods are often cheaper as the seller does not have the costs of running a shop. You have the opportunity to compare as many products and prices as you want without having to spend the time and money to travel between several different shops. You get cheaper deals and better prices with discount coupons and rebates thrown in.

Third, you will also be able to read reviews y previous buyers and select your purchases with additional information from satisfied customers. The photographs and illustrations help you choose and recommendations from others help you decide.

Like in other forms of business, there are disadvantages too.

First, online shoppers face fraud and security concerns. It has also been widely criticized for being very insecure. Even with the latest security ware, hackers still manage to find a way to steal your data. Online shoppers should first familiarize themselves with online stores and how they protect their data before going on an online shopping spree.

The majority of online shoppers are unaware of various hacker attacks, phishing scams, and how they affect them. Not knowing how to keep yourself safe is the biggest disadvantage of online shopping. despite warnings from Snopes and other cyber "police" sites, the store may be a scam put up to gather people's credit card data and social security numbers.

Second, online shopping puts you at a disadvantage. You can't see and feel first hand or try for size your purchase. You take the word of the description of the product which is usually cleverly crafted by online stores to make it sound appealing to people. There is no hands-on inspection, nor visual or physical impact for product suitability. Only when it arrives at your address, do you have the opportunity to check the purchases for what it is advertised as. The greatest rip is the inaccurate transactions which could result in no savings or additional expenses to the buyer. this is probably one of the biggest disadvantages of online shopping that turns many people off.

Third, there is no means for you to check for full cost or hidden cost not until something unexpected happens. Online shops do not always list the other additional charges. All these hidden costs: handling fees, packaging costs, shipping or transit costs, replacement costs, return costs, fluctuating currency rates, can add up to quite an exorbitant sum. Are they borne wholly by the buyer ?

There are many other online issues which are more technical in nature: usage of the computer, slow online connectivity, viruses and time zone differences. Other aspects would be personal to buyer: credit card payment, no cash transactions, immediate gratification, invalid warranties, no refunds and non-delivery of purchases.

In summary, the main advantages of shopping online are convenience and cost savings, while the main disadvantages are security risks and reduced hands-on purchase gratification.

In conclusion, to benefit truly from online shopping, one has to be an intelligent experienced Internet user as well as a streetwise e-commerce online shopper.

Online shopping is one of the greatest aspects of the internet today. By choosing to shop online you will be able to enjoy many benefits, some of which are self explanatory, others that are not so apparent.

Online Shopping is a $436 billion Industry
The National Retail Federation (NRF) is expecting that online retail will grow 8 to 12%, up to three times higher than the growth rate of the wider industry this year. That is a $436 billion US industry and we are just getting started.

Benefits Of Online Shopping

1) You Save Even More with Online Shopping
Just as actual department stores are always in competition with each other, so are online retailers. They are always fighting among each other in order to offer consumers the best deal, in order to lure them to their products.

  • With online shopping, you, the consumer, benefit greatly from this never ending battle of the retailers. Everyone is always in search for a great deal, online shopping can offer you just that.
  • Another excellent example of the money saving benefit is what is called 'Online ONLY' deals. These are deals that are typically offered by retailers that also possess offline sales structures. The benefit of this is that they will often offer extensive discounts and savings only to those who purchase specific items online.

2) Avoid all that Long Queue and Holiday Rush
For get the Holiday rush, the waiting in line, the weather elements, traffic, and having to carry all of the shopping bags around. Sounds relaxing does it not? Just make sure your internet works fine.

3) Online Shopping is Fun 
Shopping within a mall or department store can become such a hassle that it is no longer fun. Online shopping makes it fun again, depending on what you are looking for. There are limitless options in your selection. Furthermore, you can buy from any country from the comfort of your house and have delivered to your doorstep. 

4) You can Remain Anonymous
Online shopping is perfect for those items that you want to remain a secret, such as a surprise gift or other item you may not want to purchase in public.

In a nutshell
With online shopping, you do not have to drive anywhere, you can often purchase an item(s) with just a simple click of a button. You can stay within the comfort of your home and find that perfect gift no matter if it is rare or readily available.


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